SIMESAir Lighting2025
Light is the vital trigger of our existence, the element that has always guided us. Stars and constellations have marked our explorations, inspiring the ability to overcome limits. Light is dream and direction. Thanks to the eco-centric approach to design, it now becomes an essence of well-being, care for the senses and harmony, connecting man to the planet in perfect balance.
From these cues comes a visual identity that reinterprets the lighting archetype: geometric, dynamic, modular.The air-lighting system is a sign in motion, capable of adapting and rewriting itself in space. Its technical essence merges with suggestions of lightness, floating like light suspended in the sky.Bcpt redefines a pure minimal visual language based on a variable geometry capable of translating the technical aspects of the SIMES light experience into a visual grammar.
