Visual identity, company profile, videoAfea2019 - 2020

We worked on the evolution and positioning of the brand Afea, a software house for healthcare companies. Our project is based on an ecosystem of modular icons, representing all the elements of communication, relationships, stakeholders and complex processes that healthcare facilities can simplify thanks to Afea’s products. A visual alphabet made of colors and icons, then, becomes the center of a communication where visual and verbal language merge into a single, simple, intuitive and yet complete and precise narrative system.